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Bosch UK Security Systems UK Partner Programmes BSSD Programme

CCTV Products

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The “Bosch Security Systems Dealer” (BSSD) programme is designed for companies who wish to make a major commitment to Bosch CCTV Products (excluding IP Products). They will wish to maximise their knowledge of Bosch products and promote their close relationship with Bosch to grow their business. BSSDs will wish to have their installation team highly trained on Bosch CCTV products to minimise time, cost and problems during installation of the equipment.
The commitments from Bosch and the BSSD are summarised below :

Commitments from BSSD
  • Commitment to actively promote and sell Bosch Product
  • Execute a Business plan to achieve sales targets (min £150k/yr) agreed with Bosch
  • Keep Bosch advised of all projects in excess of £10k
  • Have at least 2 fully trained and experienced Installation engineers
  • Have at least 1 fully Sales executive fully trained on the product range
  • Operate the Business in line with the Business Ethics of Bosch
  • Will not “cross sell” leads provided by Bosch or business won using the BSSD status to competitors products.

Commitments from Bosch

  • Permit use of Bosch (BSSD ) trade mark on business cards and company stationery (subject to legal agreement)
  • Links from Bosch Web site and promotional literature. Bosch will provide referrals from its Business Development Team and Regional sales team
  • BSSDs will receive Preferential Prices as standard but will also receive special pricing support for major projects
  • 1% turnover reserved for joint marketing activities
  • Customised Marketing Communication Materials including Case study material
  • Free BSSD Polo shirts and jackets to trained personnel
  • Free training to installation and sales personnel either at Bosch Denham site or company location.
  • Preferential access to technical support (unique phone line/ “0844” number)
  • Heavily subsidised demonstration equipment
  • Advance notice of new product developments and releases
  • Advance replacement inventory held at Denham or our distribution partners for the exclusive use of the BSSD partners
  • Keep the BSSD programme “special” by enforcing commitments made by BSSD and restricting the number of BSSDs